The Betty Blog
Where association executives learn about the intelligence, insights, and impact AI has in the world we live in.
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Member Engagement
Survey Fatigue is Real. What's Replacing It Isn't Another Survey.
Comparisons
What I’ve Learned (and Unlearned) Since Joining Betty
Comparisons
Content Sources 101
Comparisons
What Type of Support Do You Deserve After Your AI Assistant Goes Live?
Comparisons
What Happens When Your Whole Team Learns to Vibe Code?
Comparisons
5 Things to Validate in an AI Assistant Demo
Comparisons
Success Out of Serendipity: Mimo®’s Journey to Recognizable Brand
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Comparisons
Knowledge Is a Verb
Comparisons
Raising the Ceiling: Model Advancement and Knowledge Per Second
Innovation
Product Updates: Smarter Models, Better Tracking, More User Control
Comparisons
From Launch to Lasting Value: Driving Betty Adoption in 90 Days
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Comparisons
What Member Conversations Reveal That Traditional Analytics Miss
Comparisons
The 3 Decisions to Make Before You Shop for an Association AI Assistant
Comparisons
What Happens After You Sign: Your Week One Kickoff Checklist
Comparisons
The Psychology of Trust in AI Assistants
Comparisons
From Kickoff to Launch in 90 Days: The Real Story Behind Fast Betty Implementations
Innovation
AI in Action: How MHA Uses AI to Navigate Housing Law
Comparisons
How Associations Are Monetizing Their AI Assistants
Innovation
Product Updates: Content Management Controls, Smarter Date Filtering, and More.
Innovation
AI in Action: How AGRiP Uses Betty (Poppi) to Share Industry Knowledge at Scale
Comparisons
From Chatbot to AI Assistant: What’s the Real Difference?
Innovation
The Chasm Moment for AI in Associations
Innovation
The Three AI Use Cases Every Association Should Plan For
Innovation
How to Measure Success with Betty
Innovation
Who Powers Betty?
Innovation
How WPI’s WooPI Is Empowering the Global Water Workforce
Innovation
How Terralex is Transforming Legal Knowledge Access with AI
Innovation
Why Building Your Association's AI Assistant Costs More Than You Think
Innovation
Product Updates: INSIGHTS Portal, Uploading Content, and Widget Enhancements
Innovation
From Knowledge to Value: How Associations Can Empower Their Members
Innovation
Betty: The Only Product That Appreciates in Value
Innovation
Customizing Your AI Assistant with Betty
Innovation
How Betty Reports Valuable Insights
Innovation
Have You Tried Asking Customer Service Betty?
Innovation
How Betty Learns Your Content
Innovation
Agents in AI: What They Mean for Associations (and How Betty Delivers Real Value)
Innovation
The Weight of More (and what's coming soon for Betty)
Innovation
How MTI's Betty is Leading Its Industry into the Future
Innovation
I Kept Asking: “Why Even Become a Member?”
Innovation
From Content Chaos to Clarity: How to Structure Your Knowledge for AI Success
Innovation
Celebrating My First Year at Betty
Innovation
3 Ways To Win With Your Knowledge Assistant
Innovation
How To Turn Your Content Into Daily Value: The Association Knowledge Cycle Explained
Comparisons
What Is Your Favorite Language Model?
Innovation
What Could Happen When Associations Give AI a Job
Innovation
Unlock Your Association's Value in 4 Steps
Innovation
What Your Members Are Really Saying: Using AI to Surface Strategic Insights
Innovation
We Asked Our Own AI the Hard Questions (Here’s What Happened)
Innovation
Unlocking High Agency: Why Associations Need New Narratives, Not New Tasks
Innovation
Navigating the AI Frontier: A Framework for Resilient Associations
Member Engagement
If You’re Waiting on AI, You’re Already Behind
Member Engagement
4 Ways Your Association Should Be Using AI Right Now
Member Engagement
Is Your Association Ready For AI?
Member Engagement
Unlocking the Network Effect: How AI Transforms Association Knowledge Management
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Member Engagement
Associations: The OG Influencers & Why They Should Lead the AI Charge
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Member Engagement
How to Never Run Out of Content Ideas
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Innovation
The AI Tool That Changes Everything About How You Prove Your Value
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Innovation
The Newest Tactic For Increasing Engagement
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Member Engagement
Why Your Search Tool Should Work Like Your Brain
Member Engagement
From Client to Employee: Why I Made The Jump
Innovation
How to Develop a Comprehensive AI Policy for Associations
Innovation
AI Readiness: Top 5 Barriers and How to Overcome Them
Innovation
Language as Technology: How Associations and AI Are Co-Creating Knowledge
Innovation
Using AI for AI's Sake
Innovation
Association Executives Don’t Need More Data; They Need Insights
Innovation
Accelerating Member Success with AI-Driven Innovations
Innovation
From AI Skeptic to Advocate: How Betty is Transforming Association Content Discovery
Innovation
Sam's Summer Series: Part 2
Innovation
Expanding the Space of Ideas: How AI Can Accelerate Innovation in Associations
Innovation
Sam's Summer Series: Part 1
Innovation
Breaking the Vicious Cycle: How AI Transforms Knowledge Management for Associations
Innovation
How Smart Does My AI Need to Be?
Innovation
Leveraging AI to Advance Your Mission: Practical Examples With Betty Bot
Innovation
Harnessing AI: Tailoring Language Models
Innovation
Mastering the Art of Prompt Engineering
Innovation
From Rigid Structures to Fluid Intelligence: The Fall of Taxonomies and the Rise of AI
Innovation
The Power of AI: How Artificial Intelligence Can Transform Member Engagement
Innovation
Beyond Search: Is Your Association Website a Step Behind?
Innovation
Building AI Literacy through a Culture of Learning
Comparisons
How Betty Bot Transforms Digital Communication Beyond 'Contact Us'
AI Technology
The Future of Institutional Memory for Associations
Innovation
Inside Scoop: The Association Knowledge Cycle Demystified
Member Engagement
Navigating the Digital Seas: Betty Bot to the Rescue
Innovation
MRAA Introduces AI-Powered Content Delivery
Comparisons
Why Choose Me, Betty Bot, Over Standard or “Custom” Chatbots? Unveiling the Knowledge Advantage for Associations
Innovation