The Betty Blog
Where association executives learn about the intelligence, insights, and impact AI has in the world we live in.
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What I’ve Learned (and Unlearned) Since Joining Betty
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Content Sources 101
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What Type of Support Do You Deserve After Your AI Assistant Goes Live?
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What Happens When Your Whole Team Learns to Vibe Code?
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5 Things to Validate in an AI Assistant Demo
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Success Out of Serendipity: Mimo®’s Journey to Recognizable Brand
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Knowledge Is a Verb
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Raising the Ceiling: Model Advancement and Knowledge Per Second
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What If You Knew What Every Member Wanted?
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From Launch to Lasting Value: Driving Betty Adoption in 90 Days
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From Experimentation to Impact: Why Some Associations Are Getting Real Results from AI and Others Are Still Stuck
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What Member Conversations Reveal That Traditional Analytics Miss
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The 3 Decisions to Make Before You Shop for an Association AI Assistant
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What Happens After You Sign: Your Week One Kickoff Checklist
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The Psychology of Trust in AI Assistants
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From Kickoff to Launch in 90 Days: The Real Story Behind Fast Betty Implementations
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How Associations Are Monetizing Their AI Assistants
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From Chatbot to AI Assistant: What’s the Real Difference?
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The Missing Piece in AI Adoption: Organizational Culture
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Rethinking Tech for the Long Term
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Measuring the Impact of AI: How Associations Can Evaluate the True Value of AI Solutions
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How Larger Context Windows Are Unlocking the Next Generation of AI Applications
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Personalization That Resonates and Mapping Better Member Journeys
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The Effectiveness of a Specialized AI Assistant for Your Association and Its Members
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SEO? No. AEO! Answer Engine Optimization and What Associations Need to Know
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Moving from Curiosity to Implementation: A Step by Step Guide
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From Awareness to Action: How Associations Can Responsibly Embrace AI
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What Is Your Favorite Language Model?
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How Betty Bot Transforms Digital Communication Beyond 'Contact Us'
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Why Choose Me, Betty Bot, Over Standard or “Custom” Chatbots? Unveiling the Knowledge Advantage for Associations
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Beyond Predefined Responses: How Generative Chatbots Differ from Customer Service Chatbots
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