The Betty Blog

Where association executives learn about the intelligence, insights, and impact AI has in the world we live in.

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What I’ve Learned (and Unlearned) Since Joining Betty
Comparisons

What I’ve Learned (and Unlearned) Since Joining Betty

Jordan Faiferlick · Apr 22, 2026 9:22:12 AM

Content Sources 101
Comparisons

Content Sources 101

Sanjit Reddy · Apr 6, 2026 12:12:46 PM

What Type of Support Do You Deserve After Your AI Assistant Goes Live?
Comparisons

What Type of Support Do You Deserve After Your AI Assistant Goes Live?

Tracy Barkley · Mar 30, 2026 8:53:48 AM

What Happens When Your Whole Team Learns to Vibe Code?
Comparisons

What Happens When Your Whole Team Learns to Vibe Code?

Marcus Duhon · Mar 23, 2026 10:36:34 AM

5 Things to Validate in an AI Assistant Demo
Comparisons

5 Things to Validate in an AI Assistant Demo

Sam Will · Mar 16, 2026 9:20:41 AM

Success Out of Serendipity: Mimo®’s Journey to Recognizable Brand
Comparisons

Success Out of Serendipity: Mimo®’s Journey to Recognizable Brand

Andrea Holovach · Feb 26, 2026 10:26:29 AM

Knowledge Is a Verb
Comparisons

Knowledge Is a Verb

Thomas Altman · Feb 23, 2026 2:04:58 PM

Raising the Ceiling: Model Advancement and Knowledge Per Second
Comparisons

Raising the Ceiling: Model Advancement and Knowledge Per Second

Topher Hunnewell · Feb 19, 2026 8:42:30 AM

From Launch to Lasting Value: Driving Betty Adoption in 90 Days
Comparisons

From Launch to Lasting Value: Driving Betty Adoption in 90 Days

Emily Stamm · Feb 10, 2026 12:31:49 PM

What Member Conversations Reveal That Traditional Analytics Miss
Comparisons

What Member Conversations Reveal That Traditional Analytics Miss

Johanna Gundlach · Jan 27, 2026 1:48:12 PM

The 3 Decisions to Make Before You Shop for an Association AI Assistant
Comparisons

The 3 Decisions to Make Before You Shop for an Association AI Assistant

Rob Barnes · Jan 21, 2026 8:56:56 AM

What Happens After You Sign: Your Week One Kickoff Checklist
Comparisons

What Happens After You Sign: Your Week One Kickoff Checklist

Scott Cordell · Jan 12, 2026 1:01:21 PM

The Psychology of Trust in AI Assistants
Comparisons

The Psychology of Trust in AI Assistants

Anna Eaton · Jan 5, 2026 12:07:32 PM

From Kickoff to Launch in 90 Days: The Real Story Behind Fast Betty Implementations
Comparisons

From Kickoff to Launch in 90 Days: The Real Story Behind Fast Betty Implementations

Marcus Duhon · Dec 29, 2025 9:44:38 AM

AI in Action: How MHA Uses AI to Navigate Housing Law
Innovation

AI in Action: How MHA Uses AI to Navigate Housing Law

Betty · Dec 23, 2025 4:21:05 PM

How Associations Are Monetizing Their AI Assistants
Comparisons

How Associations Are Monetizing Their AI Assistants

Tracy Barkley · Dec 23, 2025 10:50:32 AM

AI in Action: How AGRiP Uses Betty (Poppi) to Share Industry Knowledge at Scale
Innovation

AI in Action: How AGRiP Uses Betty (Poppi) to Share Industry Knowledge at Scale

Betty · Dec 14, 2025 6:31:50 PM

From Chatbot to AI Assistant: What’s the Real Difference?
Comparisons

From Chatbot to AI Assistant: What’s the Real Difference?

Sam Will · Dec 5, 2025 9:59:22 AM

The Chasm Moment for AI in Associations
Innovation

The Chasm Moment for AI in Associations

Thomas Altman · Nov 24, 2025 11:45:31 AM

The Three AI Use Cases Every Association Should Plan For
Innovation

The Three AI Use Cases Every Association Should Plan For

Emily Stamm · Nov 14, 2025 3:46:22 PM

How to Measure Success with Betty
Innovation

How to Measure Success with Betty

Topher Hunnewell · Nov 13, 2025 12:33:07 PM

Who Powers Betty?
Innovation

Who Powers Betty?

Dray McFarlane · Nov 11, 2025 1:15:07 PM

How WPI’s WooPI Is Empowering the Global Water Workforce
Innovation

How WPI’s WooPI Is Empowering the Global Water Workforce

Betty · Nov 4, 2025 12:00:01 AM

How Terralex is Transforming Legal Knowledge Access with AI
Innovation

How Terralex is Transforming Legal Knowledge Access with AI

Betty · Oct 28, 2025 5:00:00 AM

Why Building Your Association's AI Assistant Costs More Than You Think
Innovation

Why Building Your Association's AI Assistant Costs More Than You Think

Rob Barnes · Oct 27, 2025 12:29:49 PM

From Knowledge to Value: How Associations Can Empower Their Members
Innovation

From Knowledge to Value: How Associations Can Empower Their Members

Scott Cordell · Oct 15, 2025 9:28:26 AM

Betty: The Only Product That Appreciates in Value
Innovation

Betty: The Only Product That Appreciates in Value

Jeff Miller (ADIA) · Oct 10, 2025 11:19:41 AM

Customizing Your AI Assistant with Betty
Innovation

Customizing Your AI Assistant with Betty

Anna Eaton · Oct 7, 2025 3:56:44 PM

How Betty Learns Your Content
Innovation

How Betty Learns Your Content

Marcus Duhon · Sep 30, 2025 4:32:35 PM

MIT Says 95% of AI Projects Fail. Here is the Hidden Roadmap to ROI
Innovation

MIT Says 95% of AI Projects Fail. Here is the Hidden Roadmap to ROI

Thomas Altman · Sep 16, 2025 12:22:40 PM

One Year at Betty AI: From Conversations to Action
Innovation

One Year at Betty AI: From Conversations to Action

Emily Stamm · Sep 12, 2025 2:46:50 PM

Betty INSIGHTS Live: How Associations Turn AI Conversations Into Action
Innovation

Betty INSIGHTS Live: How Associations Turn AI Conversations Into Action

Emily Stamm · Sep 4, 2025 12:30:44 PM

Bettys in the Media, Making Their Mark
Innovation

Bettys in the Media, Making Their Mark

Betty · Sep 2, 2025 3:18:57 PM

Agents in AI: What They Mean for Associations (and How Betty Delivers Real Value)
Innovation

Agents in AI: What They Mean for Associations (and How Betty Delivers Real Value)

Topher Hunnewell · Aug 26, 2025 4:59:39 PM

The Weight of More (and what's coming soon for Betty)
Innovation

The Weight of More (and what's coming soon for Betty)

Dray McFarlane · Aug 23, 2025 9:11:01 PM

How MTI's Betty is Leading Its Industry into the Future
Innovation

How MTI's Betty is Leading Its Industry into the Future

Betty · Aug 15, 2025 4:27:19 PM

I Kept Asking: “Why Even Become a Member?”
Innovation

I Kept Asking: “Why Even Become a Member?”

Anna Eaton · Aug 4, 2025 12:05:08 PM

Rethinking Tech for the Long Term
Comparisons

Rethinking Tech for the Long Term

Betty · Jun 27, 2025 7:00:00 AM

How Larger Context Windows Are Unlocking the Next Generation of AI Applications
Comparisons

How Larger Context Windows Are Unlocking the Next Generation of AI Applications

Topher Hunnewell · Jun 24, 2025 8:00:00 AM

3 Ways To Win With Your Knowledge Assistant
Innovation

3 Ways To Win With Your Knowledge Assistant

Betty · Jun 23, 2025 8:30:00 AM

Personalization That Resonates and Mapping Better Member Journeys
Comparisons

Personalization That Resonates and Mapping Better Member Journeys

Betty · Jun 20, 2025 7:00:00 AM

How To Turn Your Content Into Daily Value: The Association Knowledge Cycle Explained
Innovation

How To Turn Your Content Into Daily Value: The Association Knowledge Cycle Explained

Betty · Jun 11, 2025 7:15:00 AM

Moving from Curiosity to Implementation: A Step by Step Guide
Comparisons

Moving from Curiosity to Implementation: A Step by Step Guide

Betty · Jun 6, 2025 8:00:00 AM

What Is Your Favorite Language Model?
Comparisons

What Is Your Favorite Language Model?

Dray McFarlane · May 28, 2025 12:09:42 PM

What Could Happen When Associations Give AI a Job
Innovation

What Could Happen When Associations Give AI a Job

Betty · May 25, 2025 10:30:00 AM

Unlock Your Association's Value in 4 Steps
Innovation

Unlock Your Association's Value in 4 Steps

Betty · May 21, 2025 9:26:21 AM

What Your Members Are Really Saying: Using AI to Surface Strategic Insights
Innovation

What Your Members Are Really Saying: Using AI to Surface Strategic Insights

Johanna Gundlach · May 8, 2025 12:53:35 PM

How Betty Bot Transforms Digital Communication Beyond 'Contact Us'   
Comparisons

How Betty Bot Transforms Digital Communication Beyond 'Contact Us'   

Johanna Gundlach · Mar 8, 2024 11:22:00 AM

Why Personalization Matters in Member Conversations: A Look at Generative Chat
Personalization

Why Personalization Matters in Member Conversations: A Look at Generative Chat

Becky Breeden · Feb 28, 2023 1:30:34 PM