The Betty Blog

Where association executives learn about the intelligence, insights, and impact AI has in the world we live in.

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The Power of AI: How Artificial Intelligence Can Transform Member Engagement
Innovation

The Power of AI: How Artificial Intelligence Can Transform Member Engagement

Thomas Altman · Apr 1, 2024 10:20:17 AM

Beyond Search: Is Your Association Website a Step Behind?
Innovation

Beyond Search: Is Your Association Website a Step Behind?

Amith Nagarajan · Mar 26, 2024 9:06:06 AM

Building AI Literacy through a Culture of Learning
Innovation

Building AI Literacy through a Culture of Learning

Johanna Gundlach · Mar 20, 2024 6:29:45 PM

How Betty Bot Transforms Digital Communication Beyond 'Contact Us'   
Comparisons

How Betty Bot Transforms Digital Communication Beyond 'Contact Us'   

Johanna Gundlach · Mar 8, 2024 11:22:00 AM

The Future of Institutional Memory for Associations
AI Technology

The Future of Institutional Memory for Associations

Rob Barnes · Jan 30, 2024 4:28:46 PM

Inside Scoop: The Association Knowledge Cycle Demystified
Innovation

Inside Scoop: The Association Knowledge Cycle Demystified

Rob Barnes · Jan 13, 2024 11:44:05 PM

Navigating the Digital Seas: Betty Bot to the Rescue
Member Engagement

Navigating the Digital Seas: Betty Bot to the Rescue

Betty Bot · Dec 12, 2023 1:18:39 PM

MRAA Introduces AI-Powered Content Delivery
Innovation

MRAA Introduces AI-Powered Content Delivery

Betty Bot · Dec 7, 2023 8:55:57 AM

Why Choose Me, Betty Bot, Over Standard or “Custom” Chatbots? Unveiling the Knowledge Advantage for Associations
Comparisons

Why Choose Me, Betty Bot, Over Standard or “Custom” Chatbots? Unveiling the Knowledge Advantage for Associations

Rob Barnes · Dec 5, 2023 8:52:12 AM

Beyond Predefined Responses: How Generative Chatbots Differ from Customer Service Chatbots 
Comparisons

Beyond Predefined Responses: How Generative Chatbots Differ from Customer Service Chatbots 

Becky Breeden · Jul 27, 2023 8:50:00 AM

Why AI-Enabled Chat is the Ultimate Tool for Creating an Effective Conversational Marketing Strategy 
AI Technology

Why AI-Enabled Chat is the Ultimate Tool for Creating an Effective Conversational Marketing Strategy 

Rob Barnes · May 8, 2023 10:24:56 AM

3 Ways To Streamline Association Operations With AI-Enabled Chatbots
AI Technology

3 Ways To Streamline Association Operations With AI-Enabled Chatbots

Rob Barnes · Mar 15, 2023 7:00:00 AM

Betty Bot: How a Spirit of Innovation Shaped a Brand
Innovation

Betty Bot: How a Spirit of Innovation Shaped a Brand

Becky Breeden · Mar 6, 2023 10:46:36 AM

AI-Enabled Chatbots vs. Traditional Chatbots: What's the Difference?
Comparisons

AI-Enabled Chatbots vs. Traditional Chatbots: What's the Difference?

Rob Barnes · Feb 28, 2023 1:37:45 PM

6 Ways AI-Enabled Chatbots Can Drive Membership for Associations
Member Engagement

6 Ways AI-Enabled Chatbots Can Drive Membership for Associations

Rob Barnes · Feb 28, 2023 1:32:48 PM

Why Personalization Matters in Member Conversations: A Look at Generative Chat
Personalization

Why Personalization Matters in Member Conversations: A Look at Generative Chat

Becky Breeden · Feb 28, 2023 1:30:34 PM